GTM Engineer
About DualEntry
Founded in 2024, DualEntry is one of the world’s fastest-growing AI startups.
At DualEntry, the future of finance is being written today. ERP is one of the largest fintech markets in the world ($220,000,000,000+). Yet, tens of thousands of companies are still using on-premise systems, and the industry has not seen new entrants in more than 30 years.
Our AI-native ERP lets accounting teams achieve more in less time. $5M-ARR businesses to NYSE-listed companies trust DualEntry to automate away manual data entry work with AI. We’re finally making the one-person finance team a reality and putting the pain of legacy ERPs from the 1990’s in the past.
We operate with urgency and ownership. We move fast.
Why This Role Matters Now
Since starting 18 months ago, we’ve raised $100,000,0000+ from world-class investors such as Lightspeed Venture Partners, Khosla Ventures, Contrary Ventures and Google Ventures, as well as more than 20 angel investors who’ve built, scaled, and exited some of the most impactful companies of the last decade.
We got there by moving incredibly fast and hiring an exceptionally sharp, hard-working and deeply committed team from leading tech and accounting companies - Ramp, Meta, Microsoft, Lyft, PwC, Deloitte, J.P. Morgan, Bloomberg, Sage, Xero and Intuit. And some of us don't have a fancy logo on our resume and are here for a shot to prove ourselves.
We’re a small team, growing fast with huge momentum - join early.
As our GTM Engineer, you’ll help us scale how we generate, qualify, and follow up on leads at scale. You have maximum drive and agency to build one of the world’s best performing outbound/GTM systems from the ground up.
This is an intense, hands-on role with full ownership. We expect you to push for excellence and raise the bar.
📍 Location: New York City HQ (EST)
Where you'll create impact
- Own and continuously improve our GTM and RevOps setup across HubSpot and outbound tools
- Build and iterate on cold email and LinkedIn sequences, including copy, targeting, and sequencing
- Set up and optimize outbound workflows using Smartleads, HeyReach, and Clay - optimize the tech stack if there are better performing tools
- Write, test, and refine outbound copy for email and LinkedIn with a clear focus on booking meetings
- Define and maintain lead tracking, routing logic, and lifecycle stages in HubSpot across inbound, outbound, and LinkedIn
- Identify where leads drop off (forms, ads, partial bookings) and implement automated follow-ups
- Maintain clean, enriched data using Apollo, FullEnrich, RB2B, and Nooks
What sets you up for success
- Hardcore work ethic and high agency
- 2+ years of experience in a GTM Engineer, RevOps, Sales Ops, or Marketing Ops role
- Strong hands-on experience with HubSpot, including workflows, lifecycle stages, routing, and reporting
- Proven experience building and managing outbound sequences end-to-end
- Confidence in writing, testing, and optimizing outbound copy
- Practical experience with Clay, Smartleads, HeyReach, Apollo, FullEnrich, RB2B, Demandbase, or a similar GTM stack
- Strong understanding of lead tracking, attribution, and follow-up workflows
- High attention to detail and strong data quality mindset
Nice to Have
- Experience working in or around fintech, accounting, or finance
Why you’ll thrive here
- Significant equity ownership in one of the top AI companies in the world
- You’re joining early and will grow with DualEntry
- Your feedback shapes the product directly
- High-speed culture
- High-trust environment with high expectations
- Ambitious mission - ERP is one of the largest B2B software markets in the world ($220bn per year), this is a once in a lifetime opportunity to build the next generation ERP in an industry that has not seen new entrants in 30+ years
Compensation & Benefits
- Equity: $45,000 - $65,000
- Base Salary: $135,000 - $200,000
- Variable Compensation: $15,000 - $50,000
- 15 PTO days + 12 public holidays
- Full medical, dental & vision insurance
- Commuter benefits
- 401k benefits
- On-site team culture - high collaboration, no bureaucracy
- We'll cover relocation packages and make the move exciting, not painful!
We hire the best, expect the best, and give you the masterclass of your career - an archaic and huge industry like ERP only goes through a restructure like this once in a lifetime. It’s hard, it’s intense, and it’s the most rewarding work you’ll ever do.
If you’re hungry, driven, and ready to build something massive, climb aboard!
At DualEntry, we believe great products come from diverse teams. We’re an equal opportunity employer, and we’re committed to a culture where everyone feels included, supported, and able to do their best work.